Eddie Santos – Strategist, Marketer, and Growth Leader
Hi, I’m Eddie Santos – a seasoned digital marketing and growth strategist with a passion for helping businesses reach their next level. As the Chief Growth Officer at Bloq Marketing, I’ve championed impactful campaigns and led teams to remarkable success in the plumbing, HVAC, and home services sectors. With over 6 years of experience in upper management, I’ve had the pleasure of driving market share expansion, revenue growth, and innovative digital marketing strategies.
Some of my career highlights include:
- Building Winning Marketing Strategies: From launching a new plumbing department to successfully integrating HVAC into maintenance programs, I’ve always found creative ways to tap into new markets and streamline sales processes.
- Leading Teams to New Heights: As an experienced office manager and leader, I’ve fostered collaboration across departments, helping companies surpass sales targets and build strong internal systems.
- Driving Growth Through Digital Innovation: Whether it’s local SEO domination, crafting email drip campaigns, or developing social media content that engages and converts, my focus has always been on results-driven strategies.
- Champion of Customer Success: With a focus on customer service excellence, I’ve developed sales scripts, CSR training programs, and outbound call center strategies to ensure that every client interaction leads to more opportunities and satisfied customers.
Beyond marketing and strategy, I believe in integrated growth and building systems that last. Let’s connect and find new ways to grow together!
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Eddie Santos
Strategy That Sells, Marketing That Matters
A Journey Through Strategic Growth
My career has been all about driving growth, innovation, and success in the world of home services. From executive boardrooms to marketing director roles, I’ve had the opportunity to contribute to shaping strategic visions, build robust teams, and implement impactful marketing campaigns that have truly made a difference.
I’ve thrived in settings where leadership and vision are essential, helping to define long-term goals and align them with core business values. Whether it’s setting key performance metrics to track progress, exploring new market opportunities, or creating a culture of continuous innovation, my focus is always on advancing the company’s footprint and adapting to change.
Another aspect I’ve greatly enjoyed is providing independent advisory roles to various organizations. By sharing fresh perspectives on digital marketing strategies, analyzing performance against targets, and staying ahead of industry trends, I’ve been able to support teams in optimizing their approaches and responding effectively to a competitive landscape.
At the heart of my experience has been marketing strategy and collaboration. I’ve designed, managed, and refined multi-channel campaigns to achieve significant growth, all while fostering strong cross-department relationships. Working closely with operations, sales, and customer service teams, I’ve developed an integrated approach to ensure every part of the business is moving cohesively towards shared goals.
Ultimately, my career is a collection of opportunities to build, innovate, and lead—each role adding a unique layer to my growth as a strategist and marketer. And the journey continues as I pursue new ways to elevate and drive success in every project I take on.